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Ready to take your digital marketing job remote? Here’s how to get started
A silver lining of the past two years is that it’s easier to work from home than ever. Companies have embraced remote and hybrid working environments and technology makes it an almost seamless transition. There are so many benefits of being a remote digital marketer! You can work from anywhere, for any company that embraces…
Read MoreUnderstanding Google’s Knowledge Panel
Open a new browser window, go to Google and type in a topic you’d like to search. Anything at all. When you click the enter key to begin your search, the page will bring you a long list of results directly under the topic bar. But look to the right of the page: See all…
Read MoreThree ways to increase your productivity when working remote as a Digital Recruiter
As a recruiter, your day is filled with meetings, calls, reviewing resumes, checking references and trying to find the best possible fit for your clients. Working in the office means you have a built-in structure to your day: There’s a set time to start and stop working, a lunch break, meetings, etc. Working remote shifts…
Read MoreIs a LinkedIn profile a suitable resume for Digital Marketing Professionals?
Digital marketing is a highly competitive field and, as a job seeker, you want to set yourself apart while getting as many eyes as possible on your resume. But is a LinkedIn profile enough? Do you need more than that? Can you sufficiently showcase your work there or do you need a multi-pronged approach? LinkedIn…
Read MoreDealing with turnover across your digital team? Consider these ways to retain your top employees
Look at your current digital marketing team. Do you marvel at the talent you’ve assembled for your company? Does it fill you with pride? Does it also fill you with a sense of dread that someone might someday leave unexpectedly? Turnover is always a concern and employee retention a constant challenge to be met. When…
Read MoreYour PPC ads an be more direct…here’s how to get more response from your ads
A pay-per-click (PPC) targeted ad campaign can help businesses of all sizes, and all budgets, more effectively reach their intended audience. But even after putting your money where your ads, and their eyes, are, the results might not be as robust as you’d hoped. Here’s how to get a bigger bang for your buck when…
Read MoreIf You’re a Recruiter with Capped Commissions…You Need to Read This
Picture this: It’s a gorgeous summer day, perfectly warm, perfectly sunny. You’re driving a stunning car, the kind that draws attention and compliments just sitting in traffic, on the open highway. Your favorite song is on the stereo, cranked for optimal singing along. But the car can’t go any faster than 45 miles per hour,…
Read MoreCrush your first video interview by incorporating these ideas
Job interviews can be nerve wracking: You want to make a great first impression and talk up your skills and abilities but don’t want to appear too nervous or desperate for the job. Video interviews add another layer of stress: Will your personality and professionalism come across over the screen? You can’t shake the…
Read MoreIs there a “Key” to hacking social media algorithms?
The biggest question on a marketer’s mind in 2022 is how can my post get in front of a wider audience on Instagram, Twitter and Facebook? The center of the social media universe is the algorithm, the broad scheme of ways that posts are sorted and ranked based on how relevant they are to…
Read MoreHow might a digital recruiter help save you TIME when hiring?
Time is a limited resource. No matter how efficient technology becomes, we’re always up against a clock. When it comes to hiring a new employee, the clock always ticks loudly: You need someone who will be a good fit for your team, who brings the right skills and experiences, and you need them quickly to…
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