Paid Search Account Manager – Agency
Our client, a fast growing performance marketing agency in SF, is looking for a Paid Search Account Manager to join their team.
You Will Be
- Creating and managing PPC accounts/campaigns in Google AdWords and Bing Ads
- Managing Display, Shopping, and Video advertising campaigns
- Conducting keyword research, write ad copy, and establish bidding strategies
- Analyzing SEM/PPC campaign results and adjust strategy and budgets accordingly
- Communicating with clients regularly to discuss goals and deliver results
- Developing strategies across all marketing channels to improve ROI/ROAS and achieve maximum efficiency
This person should have
- 2-5+ years of experience managing multiple client portfolios in Paid Search
- Excellent verbal and written communication skills
- Deep knowledge of the SEM industry and the PPC advertising model
- Experience with keyword research tools and web analytics tools (Google Analytics), as well as how to use these tools in SEM/PPC campaigns
- General knowledge of search engine optimization (SEO), social advertising, and web usability
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