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Growth Marketing Manager – Brand

New York

Our client, an eCommerce company is looking for a Growth Marketing Manager.

Responsibilities:

  • Launch, test and refine online and offline channels to grow revenue: Paid Social, Paid Search, SEO, Direct Mail, OOH, Email, Affiliates, Referral and others
  • Identify new sources of customer acquisition through emerging platforms, partners, strategies and channels
  • Optimize planning and measurement strategies, including the definition of key performance metrics and scorecards to improve customer acquisition, retention and LTV
  • Continuously improve our core acquisition channels through testing (media, creative), and always identify new ideas to optimize CAC

Qualifications:

  • 4+ years experience in integrated marketing
  • Track record of analyzing funnels and conversion rates, and making data-driven decisions
  • Experience leveraging marketing automation tools
  • A scrappy self-starter willing to roll up your sleeves and drive projects to completion
  • Have a strong work ethic, love of testing, and commitment to continuous improvement
  • Effective communicator with internal teams or external vendors
  • Highly analytical. Have the ability analyze and translate data into actionable plans.

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