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Director of Partner Marketing – Brand


Our client, a fintech company is looking for a Director of Partner Marketing.


  • Main point of contact for all marketing touch points for merchant and internal marketing team.
  • Develop overall marketing strategy and execute on a wide range of co-marketing campaigns across key verticals and marketing channels. From GTM plans to monthly strategy planning, this role will work with cross-functional leaders internally and externally.
  • Nurture relationships across the merchant organization.
  • Help identify campaign targets driven by business goals focused on acquisition, engagement, awareness and loan origination.
  • Build clear messaging and campaign testing plans within the merchant’s channels.
  • Analyze campaign performance and provide recommendations.
  • Leverage industry knowledge and research to forecast marketing opportunities that drive business goals.
  • Partner with cross-functional internal teams to drive process efficiencies and share learnings to inform future-state


  • At least 10+ years in Brand, Product or Partner Marketing experience
  • Enterprise Retail Experience Preferred
  • Deep experience working with partners to co-develop plans and launch marketing programs across multiple media channels.
  • Strong Analytical thinking and data oriented. Focus on performance metrics to build high performing campaigns.
  • Excellent interpersonal and communication skills to work effectively cross-functionally.
  • Strong leadership skills with a demonstrated ability to influence teams and individuals as well as effectively leverage and utilize resources and relationships for optimal results.
  • Motivated self-starter always looking to share acquired knowledge with others.
  • Experience working with online retail, merchandising, acquiring consumers.
  • Understanding of cross-media strategy, planning and measurement.
  • Experience writing creative briefs, testing creative and adapting based on insights.
  • Background using both brand and performance analytics to continuously optimize.